Medi 1 TV

Medi1 TV was founded in 2006 by Pierre Casalta, who is also the founder of Medi 1 Radio. Known then as Media 1 Sat, the channel was to focus on Moroccan and It was to be a satellite news channel focusing on Moroccan and Maghreb-related news to be broadcasted to a North African and Mediterranean audience. Its investors were representative entities of the Moroccan government alongside French investors. It started broadcasting from the Tangiers’ Free Zone. 

The TV channel was launched in 2006, as part of the first wave of licenses given out by the High Authority for Audiovisual Communication (La Haute Autorité de la Communication Audiovisuelle [HACA]) with the “intent to liberalize" the TV and radio sectors. However, its licence attribution remains unclear. While it is said Medi 1 Sat was the only bidder in this process, some raise that the HACA received nine competing proposals for a TV channel. 

As it went through a phase of restructuring in 2009, French investors sold their shares and in 2010 the newly formed Board of Directors appointed a new CEO, Abbas Azzouzi, who previous to this position was director of the Moroccan National Office for Tourism. The same year, the satellite TV channel also became an analog channel, adding its name to the list of nine public channels and one private-public partnership TV channels. At this point in time, and somewhat to this day, the channel decided to target middle-class, urban men and women aged 25 to 45. It did so by developing more talk-show type programs with a focus on Morocco, as well as news programs with a large share dedicated to Morocco and the Maghreb. 

In 2014, the TV announced a new restructuring, through capital opening to two Emirati media firms allowing it triple its initial capital. With this change, a new Cahier de Charges had to be submitted to the HACA to get approval for their new ownership and editorial line. In 2016, the channel announced it would be going back to its initial 2006 aims : to be a general news channel with regional and international focus. This editorial restructuring, has led to a new CEO being named by its Board of Directors: Mr. Hassan Khiyar, who has been and still is CEO of Medi 1 TV's sister-radio Medi 1 Radio (Radio Méditerranée Internationale).

Key facts

Audience Share

N/A

Ownership Type

Private

Geographic Coverage

national

Content Type

free

Data Publicly Available

ownership data is easily available from other sources, e. g. public registries etc.

2 ♥

Media Companies / Groups

Medi1 TV

Ownership

Ownership Structure

Medi 1 TV belongs to the public company of the same name.

Voting Rights

MD

Group / Individual Owner

Steed Media

A UAE company specialized in investing in the media industry.

41%
Media Companies / Groups
Facts

General Information

Founding Year

2006

Founder

Pierre Casalta

Affiliated Interests Founder

Pierre Casalta is a French national who had his entries in the inner circles of power in both France and Morocco.He was also the CEO of Medi1 Radio for almost thirty years. He started out at Radio Monte-Carlo before launching the Medi1 venture following directives from former Moroccan King Hassan II and French President Valerie Giscard d’Estaing. Casalta also launched the sister TV to his radio channel: Media 1 TV (known as Medi1 Sat at the time of its launch). His aim was to build a TV targeting the Maghreb.

Ceo

Hassan Khiyar

Affiliated Interests Ceo

Hassan Khiyar is also CEO of Medi 1 TV, one of three most important TV channels in the nation.

Editor-In-Chief

MD

Affiliated Interests Editor-In-Chief

MD

Contact

3/5 Rue Emsallah

       Tanger, Morocco

 +212 5 39 93 63 63

Financial Information

Revenue (in Mill. $)

N/A

Operating Profit (in Mill. $)

N/A

Advertising (in % of total funding)

M/D

Market Share

M/D

Further Information

Meta Data

Audience share was unavailable as Medi1 TV did not renew its contract with the CIAUMED between 2015 and 2017. I Cahier des Charges of MEDI 1 TV was obtained from HACA on 24th October 2017.

Sources

http://www.leseco.ma/les-invites-eco/161-abbas-azzouzi/19604-medias-l-insatiable-appetit-de-medi1-tv

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